Useful AI tools for digital content creators

Will artificial intelligence take over the world?

For now, the answer to this question is (thankfully) – no. Assuming, of course, that it didn’t already happen, and we all live in a Matrix-kind-of simulation where some AI makes us believe that it doesn’t pose any threat to the human race (jk 😉 ).

What’s fascinating is that the term “artificial intelligence” was coined as early as in the 1950s. Back then, programs were proving theorems in geometry, and scholars were debating over the future of AI. Since that time, a lot has changed, mainly due to access to “big data” (large amounts and variety of data), excellent-working computers, and well-performing machine learning. Due to the last one, computers can take various decisions and actions without being previously explicitly programmed. It all led to the year 2023, in which we are witnessing unprecedented growth in the size of the global AI market and the introduction of hundreds of AI-based programs.

At this moment, solutions based on AI can significantly improve and speed up many processes, including writing, data analysis, and image production – all the actions that digital publishers cope with daily. Ok, but are they actually practical? And should we see them as support or possible future competition? Let’s see, which AI tools can be used to facilitate the processes related to digital content creation!

Best AI copywriting tools

Copywriting artificial intelligence programs use advanced algorithms that analyze data from multiple sources like dictionaries and various websites. What’s great about such tools is that they can verify your text in terms of spelling, grammar, and tone of voice and then rephrase them or even create content pieces from scratch! But it’s important to note that such creations should always be checked by a human eye. Why? We are now witnessing a very early stage of development of such programs, which can sometimes generate incorrect information. Still, thanks to them, you can save time, energy, and – in some cases – stress.

Here are the three most popular AI copywriting tools:

• ChatGPT is an excellent tool for generating ideas for your articles, their outlines, and even whole simple texts. The program can also translate and answer a large variety of your questions. Unfortunately, it also has some drawbacks – it could perform better when correcting spelling and grammar mistakes. To get the best result, put as straightforward prompt as possible in the message box. If you don’t like the outcome, remember that you can always try again – just rephrase it, and try to use synonyms. With a free plan, you get access to all the most important functionalities of the tool. Whereas the ChatGPT Plus subscription costs around 20$ per month, and with it, you will have access to faster response times and first-hand access to new features;
• GrammarlyGO is a new feature of the well-known digital writing assistant – Grammarly. Now you won’t only be able to check the grammar, spelling, and tone of voice of your texts but also generate new ones and rephrase those already written in a style of your choosing. With the program’s free version, you will get 100 AI prompts. While with the premium one, you will get 1000 AI prompts a month for around 150$ a year (but if you are afraid of commitments, you can get the same service for a monthly fee of approximately 32$). What’s more, if you have an entire team working on your content, you can also opt for the business version of the program, where your company will get access to Grammarly, possibility to use statistics, and priority e-mail support. Such solution is going to cost around 14$ per member, if billed annually;
• Jasper is another writing assistant, and with its help, you can create texts and images, summarize your content, and find the best keywords to help your texts rank higher in search engines. What’s more, you can define a desired tone of voice to ensure that it will fit well with your other content pieces. After paying approximately 39$ a month (billed yearly), you will gain access to an unlimited number of words generated by artificial intelligence.

When it comes to deciding which one is the best – it’s really up to personal taste and needs of who’s using a given tool. We recommend approaching the choice-making process the way we should pick a new car – by giving each option a test drive! And it shouldn’t be difficult, given that each of the above AI copywriting tools provides a free version.

Best AI data analytics tools

Artificial intelligence tools can also be used to analyze data. Their biggest advantage is that they can process vast amounts of data at an incredible speed. These programs are very powerful and can perform operations that even the best data analyst would struggle with, or would simply need much more time to complete. Quite a lot can be accomplished with such applications, even if you don’t have much experience with data analysis yourself. However – be careful! There are many options available on the market nowadays, but the performance of some of them leaves much to be desired. So in order to get only truthful and reliable data, unfortunately, you need to invest in the best solutions.

Here are examples of the best AI data analytics tools:

• Tableau allows you to analyze, visualize, and publish your data quickly without skills in coding. For around 15$ to 70$ a month (billed annually), you can make predictions for your business or analyze some pieces of information about a topic you want to write an article about. With the most expensive plan, apart from generating dashboards and visualizations, you are able to create a subscription for other users, or download a full version of prepared data (and not just its summary, which is available in the cheaper program’s option);
• Microsoft Power BI is another no-coding program with which you can achieve the same things as with Tableau. A big plus of this option is that you can integrate this application with Excel. What’s more, after purchasing a subscription, which cost can vary from around 10$ to 20$ monthly per user, you will get the Microsoft Power BI mobile app access;
• MonkeyLearn helps you analyze and visualize a particular type of data – your customer’s feedback. It can be gathered even from multiple sources. It doesn’t matter if it’s an e-mail, information from a survey, review, or comment on social media – all of them can be classified with automated or created on your own tags. Sound intriguing, doesn’t it? Well, such a solution can undoubtedly help you expand your business, but it’s quite an investment since it costs approximately 300$ a month.

Best AI tools for generating images

If you’re struggling to find images for your project, AI-powered tools can answer your needs. One of the most fascinating features of these programs is the ability to generate images based on text descriptions. This means that you don’t have to spend hours searching for the perfect graphics or creating them from scratch (which would require some graphic skills for it to look good) – you just have to type the right prompt. Of course, not all AI-created images are perfect, sometimes you will notice some kind of distortions and even creepiness. But still, these applications can often provide you with high-quality images within seconds.

Here are some of the images-generating AI tools:

• Midjourney can create amazing photo-like and surrealistic images based on user prompts. One of its most significant advantages is that it allows you to download high resolutions files (up to 1,792×1,024 pixels), and the fact that it generates multiple graphics from which you can choose your favorite option. To use the program, you must sign in to Discord – a communication platform. The tool subscription costs from 10$ to 60$ a month – the more you pay, the more images you are able to create. With the cheapest plan, you get 3.3 hours of image generation, whereas, with the most expensive one, you get almost ten times more (30 hours). There’s also a free trial which allows you to test the solution for about 24 minutes (0.4hr). The price is worth paying because only premium users can use generated images for commercial purposes. However, remember that others will be able to reuse images you created after you publish them;
• DALL-E 2 is a strong competitor of Midjourney. Its great advantage is the ability to create various iterations of already existing images. You can purchase 115 credits for 15$ – one credit equals a single graphic request. The good news is, you can test the tool for free for three months; however, the number of words you can use is limited. Whether you use the paid or free version, all generated images can be used for commercial purposes. Interesting fact: the tool got its name from the surrealist artist Salvador Dalí and the Disney’s friendly robot Wall-E;
• Bing Image Creator is a Microsoft’s image generator powered by the DALL-E engine. What might come as a surprise, some experts state Bing images are more detailed than ones created by DALL-E 2! For now, it’s possible to generate 25 images a day for free. Unfortunately, the creators of the application decided that their AI-made images can’t be used for commercial purposes, but you can still use it as a generator of graphic inspirations.

How do search engines perceive AI content

Now that you’ve learned about all these helpful AI tools that can assist you in the content creation processes, you may be wondering if search engines can detect the use of AI. Or, more significantly – if they do, can using it affect your position in search engine rankings? The answer to that question is rather complex because if the text is well-written, it should most likely rank well, no matter how it was created. The experts from one of the biggest search engines – Google – admit that the company does not object to using AI as long as it leads to creating high-quality content. In other words, the ends justify the means; so if the end, what you publish is good – you’re good.

AI copyright laws

At the moment, it’s uncertain what the future holds in terms of rights to works created by artificial intelligence; but also when it comes to copyrights of flesh-and-blood artists whose art “inspires” machines. For instance, the European Union is currently working on laws that will force the creators of AI systems to disclose information about all works with copyright which the given system used for gathering information. However, there are still many legal questions that need to be addressed. For example, there are increasing numbers of lawsuits from artists who believe that AI has used their work and style to create new pieces. Yet, it is still not yet known how the courts will approach such cases. In turn, the US Copyright Office states that anything solely created by a machine is not protected by any copyright. Therefore, for now, the usage of AI-generated content for commercial purposes is not specifically prohibited by law.

strAIght to the point

As with anything, there are advantages and disadvantages to using AI tools. One of the biggest benefits is that they can help save you a lot of time in many fields: from writing content, to data analysis, and image generation. But that’s not all! What’s worth noting is that now artificial intelligence can even help you boost engagement on your website with SEO applications, such as Alli AI. However, it’s important to remember that AI is not infallible and that we need to verify all information it provides. The best results come from combining the power of artificial intelligence with human supervision.

The future of AI and its forecasted “domination” is uncertain, but it’s worth using it wisely to improve and accelerate your content creation process. Whether AI-generated or not, once you have great content, you might want to generate money from it, so grab these tips on how to make money from your website or blog!