Private marketplace programmatic vs. open exchange programmatic
Private marketplace programmatic vs. open exchange programmatic

Private marketplace programmatic vs. open exchange programmatic

Programmatic offers a wide range of possibilities, opening many doors to publishers. Find out how you can deal with advertisers to take advantage of this technology and what stands behind the mysterious “private and open marketplace” names!

Read more
optAd360 acquires Bidlogic technology
optAd360 acquires Bidlogic technology

optAd360 acquires Bidlogic technology

We’re glad to announce that we’ve acquired the Bidlogic technology to better monetize mobile games and to help our publishers generate greater income!

Read more
How are rich media ads different from other ad formats? A guide for publishers
How are rich media ads different from other ad formats? A guide for publishers

How are rich media ads different from other ad formats? A guide for publishers

Have you come across the term of rich media ads? Here you’ll find the comparison between them and standard ad formats!

Read more
What is search intent and what are people looking for online
What is search intent and what are people looking for online

What is search intent and what are people looking for online

Have you ever heard of search intent, or just wondered how people actually search for things online? Is there a way that a publisher could use this knowledge for content development? Find out now!

Read more

Find the best solutions
for your business

Benefit from expert knowledge

Start earning more

Registration to the optAd360 network

Increase your website’s revenue!

Join satisfied publishers who, thanks to the optimization of their advertising space
with our technology, started to generate greater profits.

Sign up