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How CMP affects ad serving
How CMP affects ad serving

How CMP affects ad serving

What is the meaning of Consent Management Platform in the context of publishers’ earnings from programmatic advertising, and who is CMP actually for?

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How to implement optAd360 CMP
How to implement optAd360 CMP

How to implement optAd360 CMP

Trying to add a Consent Management Platform to your blog or website? Read this guide on implementing CMP directly into the HTML code or on popular CMS platforms (WordPress and Blogger).

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Ads.txt file for applications: everything you need to know about app-ads.txt
Ads.txt file for applications: everything you need to know about app-ads.txt

Ads.txt file for applications: everything you need to know about app-ads.txt

Do you need an ads.txt when adding ads to your mobile application? Learn about the app-ads.txt file intended for those monetizing their apps.

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RPM – an essential publisher oriented metric
RPM – an essential publisher oriented metric

RPM – an essential publisher oriented metric

What is RPM? Is it important? Find out all you need to know about Revenue per mille with this article!

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How to understand CPM and eCPM
How to understand CPM and eCPM

How to understand CPM and eCPM

Confused about CPM and eCPM? Here you'll find the most crucial information on what those metrics are and how to use them.

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How and why to update the ads.txt file
How and why to update the ads.txt file

How and why to update the ads.txt file

What’s the deal with updating your ads.txt file? When and why should you do that? Learn more about the actualization process and what to look out for on the way.

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How to generate ads.txt file in Google AdSense and Google Ad Manager
How to generate ads.txt file in Google AdSense and Google Ad Manager

How to generate ads.txt file in Google AdSense and Google Ad Manager

Trying to create an ads.txt file while using Google AdSense or Google Ad Manager to monetize your content? See how you can generate it automatically!

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