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Programmatic

RPM – an essential publisher oriented metric
RPM – an essential publisher oriented metric

RPM – an essential publisher oriented metric

What is RPM? Is it important? Find out all you need to know about Revenue per mille with this article!

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How to understand CPM and eCPM
How to understand CPM and eCPM

How to understand CPM and eCPM

Confused about CPM and eCPM? Here you'll find the most crucial information on what those metrics are and how to use them.

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Why programmatic ads take time?
Why programmatic ads take time?

Why programmatic ads take time?

What drives programmatic ads? Learn more about how and why your revenue transforms thanks to personalized ad emission.

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