Guides

Responsive display ads (RDA) – a practical guide for publishers

It's important for digital publishers to be aware of the different types of digital ads that can be utilized to maximize ad revenue streams. An example of such are responsive display ads. Here you can see what are the benefits of using them!

What is banner blindness?

Extensive exposure to digital advertising can sometimes be overwhelming, making ad creations less visible or noticeable, ultimately leading to a drop in your ad revenue. Learn more about banner blindness and how you can prevent it!

Which social media platform is best for your content monetization?

Do you run a website or mobile app, but are not satisfied with traffic results so far? Running a social media channel may help you in ways you never expected! But which social media platform is the best to do that? Let’s see!

Facing a Google Ads problem? Maybe you’re not the only one!

Have you encountered a Google Ads issue? Are you wondering if the problem is on your side? It’s time to get familiar with the Ads Status Dashboard, where you can find the current information regarding Google’s products incidents.

Types of website traffic – part 2

Traffic isn’t only simplified to direct or organic. There’s way more! Let’s see what else you can learn on this topic!

Types of website traffic – part 1

Digital publishers creating content online need an audience, as it only makes sense when someone reads what we create. But who is it, and what is the source of that traffic? Let’s find out!

Advertisement model vs. membership model – which to choose for your website

Do you want to spice up a little your monetization game, but you don’t know how to do it? In this article, we will present you with two great methods of content monetization. Your job is just to choose the right one!

Yield optimization and yield management for publishers

Ad monetization earnings can only be satisfactory when the applied methods are optimized and managed appropriately. Let us show you how to do it right!