Consent Management Platform is an indispensable tool for the majority of digital publishers. You might have already learned what benefits it brings and how it affects ad serving. But to choose well from the ocean of options, always look for those recommended by credible organizations. Such as optAd360 CMP, which is certified by IAB Europe! Let’s see how to implement it directly into the website’s HTML and on widely used CMSs (like WordPress and Blogger).
Direct implementation of optAd360 CMP
Since optAd360 CMP is implemented through a script, the process will be identical to the optAd360 AI Engine technology implementation. But let’s start from the top: we will provide you with a script that will look like this:
<script async src="//cmp.optad360.io/items/xxxxxxxx-xxxx-xxxx-xxxx-xxxxxxxxxxxx.min.js"></script>
To implement the script, you’ll have to follow these simple steps:
- Open the website’s HTML document.
- Insert the script between
<head>and</head>elements to every page of your website. - Save changes.
optAd360 CMP’s implementation on WordPress
If you run a website on WordPress, you know that it’s a platform that lets you do many things via dedicated plugins. And script implementation is no exception! For our article on how to add optAd360 AI Engine to websites built on WordPress, we’ve selected two plugins that let our scripts work properly and guided on how to download one. That is also where you’ll find detailed step-by-step instructions on how to go through the implementation process.
optAd360 CMP’s implementation on Blogger
Owning a blog on Blogger? We got your back! Just like in the previous case, we have elaborated on the subject in the article on implementing the optAd360 AI Engine script on Blogger, and that’s where you can find all the information needed to insert optAd360 CMP to your website. This time, there are no plugins needed. Blogger really makes editing the HTML a piece of cake. It’s effortless and transparent. Just do exactly what the steps presented in the article say, and see for yourself how easy it is!
What next?
Let us know you implemented optAd360 CMP by contacting the person you’ve received the script from. When it’s ready, you will be able to see how the tool integrates with your website. From that moment on, the data of your visitors from the European Union will be managed in the right way.
Read also
Key-value targeting in Google Ad Manager
Key-value targeting feature in Google Ad Manager can help you unlock the full potential of your ad inventory. Seize this opportunity to become more attractive to advertisers – learn more from our article!
Read more
How to implement optAd360 AI Engine script on WordPress
An instruction of optAd360 AI Engine script implementation into your WordPress website using dedicated plugins. The article also contains steps to add any plugin on the platform.
Read more